The Edit Sheet: score your own range
In an Edit, we score every style on four questions before a brand pays to sample it. Here is the sheet, blank and free, so you can score your own range first.
- List every style you plan to make, including the ones you’re unsure about.
- Score each one from 1 to 5 on the four questions. 1 means no; 5 means clearly yes.
- Decide what happens to each style, and write the reason next to it. The total helps, but it doesn’t decide: a style that scores well can still repeat another style’s job.
- Number the styles you’re keeping in the order you’d sample them. Give any you’re unsure of a cheap trial first, such as one sample in one size.
Download the spreadsheet
Opens in Excel, Numbers or Google Sheets. Totals add up for you. Or print this page.
| Style | Will it sell? | Can it be sampled without a fight? | Does it belong to your brand, specifically? | Does the margin work? | Total | Your decision | Reason | Sampling order |
|---|---|---|---|---|---|---|---|---|
The four questions, one email at a time
Five short emails on scoring a range the way we do in an Edit, then each new Teardown when it’s published.
Five short emails over two weeks on the four questions, then only new Teardowns. Unsubscribe in one click. Privacy policy.
Scored it and still unsure what to cut? Book the free Sample Waste Scan: fifteen minutes on a call, then one written page naming the three places we’d expect your sampling money to leak.